Lowongan Content Marketing Specialist - PT Aksi Visitama (TADA)

Posted : 10 August 2021 06:00 WIB tutup - 31/12/2021 23:00 WIB

Spesialisasi : Media dan Periklanan

TADA (usetada.com) helps businesses to improve sustainability by retaining your customer better. It is an end-to-end customer retention platform that brings together customer data and behavior from online and offline channels to launch and manage a revenue-centric retention program. Established in 2012, TADA is now present in several countries in Southeast Asia. Our mission is to build a truly global product that helps businesses to double their profit per customer. TADA has successfully been trusted by and integrated with 400+ Global Companies across fast-growing industries..

Excellent writing skills, preferably someone with at least 3 – 4+ years of writing experience.
Experience with SEO tools such as SEMRush, Ahrefs, MOZ etc.

Jenjang	:	Sarjana/S1
Program Studi	:	Semua Jurusan

Someone with a natural passion and a flair for storytelling and writing with impeccable grammar.
Research skills and interest in startups, SaaS, business and technology, aware of SEO & Social media fundamentals.
Prior experience in content marketing and B2B SaaS a plus.
PR & Mass communication background is a plus.

Penempatan	:	-
Tipe Pekerjaan	:	Penuh Waktu
Deskripsi Pekerjaan	:	Improve organic visibility for the brand in all it’s marketing across focus markets. Grow the number of relevant, high-quality inbound links to MoEngage main website and microsites. Recommend and execute an off-site content strategy to include blogger/influencer outreach, competitors, gifting, advertorials, link reclamation, and external content creation/guest writing on relevant content sites. Understand which topic/category areas are of a higher priority and aim to build brand awareness online and improve organic search visibility for the brand. Analyze and identify content outreach campaigns. Strike the right balance between paid-for content and encouraging earned links. Research and investigate competitor strategies. Leverage in-house research and content assets to create unique stats and data for the purpose of generating earned editorial mentions. Work closely with PR, social media and content folks to maintain and build on existing media and influencer relationships. Work with the content team to ensure integration of content & social campaigns, engaging with external sites/influencers. Optimizing the content published on the website for targeted queries. Identifying ways to improve top of the funnel conversions for different content types.

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Content Marketing Specialist

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